Jose Cuervo® Honors Día de Muertos

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Limited-Edition Jose Cuervo® Tradicional® Silver / Jose Cuervo Highball Glasses

Long before film and festivals, Día de Muertos ensured stories lived on. For those who celebrate, sharing stories, food and a glass of their favorite tequila is often at the heart of the Día de Muertos holiday tradition.

Jose Cuervo® Tradicional®, following the same 100% agave Cuervo family recipe since 1795, knows the importance of family, story- telling and celebration. As the world’s oldest tequila brand, it’s our responsibility to help keep traditions alive.

We continue to preserve the authentic traditions and stories of Día de Muertos this year with our 2nd annual film debuting at the San Diego Film Festival to share the story of Todavía Después (English: Still After). Directed by Santiago Maza Stern, the film explores the unique Día de Muertos traditions in Pomuch, Mexico, a place that is keeping Mayan traditions alive.

To further commemorate, Jose Cuervo® released limited-edition bottles designed by Mexican illustrator Tavo Santiago – please enjoy this limited-edition bottle of Jose Cuervo® Tradicional® Silver, the original 100% agave tequila. While the Film Festival has since wrapped, you can still enjoy Todavía Después – you can watch at Cuervo.com/Cuervo-Stories.

Enjoy Tradicional® Silver as a crisp, smooth, frozen shot or in a well-crafted, authentic cocktail.

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Taste Scale

Light
Boozy
Classic
Adventurous
Dry
Sweet

Skill Level

Easy
Advanced

Prep Time

1 Minute

Drink Rating
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