How many of these cocktail ingredients do you have at home: Avion Reposado tequila, boiron pineapple puree, guajillo chile syrup, fresh squeezed lime juice, tajin chile salt, and a whole lime?
Cocktail Courier is betting your answer is: Not many. All those ingredients go into the "Little Market," which is one of a number of drink kits the cocktail home-delivery service builds, filled with spirits, mixers, fruits, and other garnishes to make do-it-yourself cocktails a smoother pour.
The recipe was easy to make since everything is already in front of you, down to the garnish, and it's fun to play bartender for the day. My friends were most impressed with my skills as they watched me measure and pour ingredients. They gave me a thumbs up and said it was just as good as what they'd get at a bar which basically means if I can do this, it's really fail-proof.
Alexandra Sklansky, spokesperson for the American Craft Spirits Association, calls subscription kits "a natural extension of the craft cocktail movement." The kits, she believes, appeal to fans of artisan spirits and the maker movement. ...Cocktail subscription kits allow tipplers to discover new drinks and small batch brands without splashing out for a big bottle of unfamiliar booze.
Don't know what shrub is? It's cool; I didn't either before it showed up in one of my cocktail kits with an ingredient card explaining what it was. I'd seen the bottled ingredient in artisanal liquor stores and on the cocktail menus of trendy drinking establishments, but I had never tasted it and definitely had no idea how to use it. The fruity, vinegar-based syrup adds a sweet, acidic punch to cocktails and keeps well long after being opened, thanks to the preserving powers of vinegar and sugar. I had a chance to try a tomato shrub in the cocktail I made (a sweet, tart take on the classic beer cocktail, Michelada). The drink also called for another interesting ingredient twist: mezcal!
Following in the footsteps of DIY meal-kit geniuses like Blue Apron, cocktail delivery subscription services are shaping up to be the food industry's final frontier. The boozy boxes are a far cry from your pop's beer-of-the-month club. Nope, they're meticulously designed by trusted mixologists, loaded with fresh ingredients, artisan mixers, top-shelf spirits, and completed with easy-to-follow recipe cards. Some even come with bar tools, glassware, cocktail-specific glossaries, or mini history lessons, giving at-home shakers a greater sense of appreciation for their homespun hooch. They're like instant cocktail parties in a box (and they also make the best gifts ever).
Cocktail Courier is one of the oldest and most popular cocktail subscription services on the market. As opposed to boxes that come with a theme every month, this one is personalized to the subscriber by spirit preference. Once you've decided on the types of spirits you like, Cocktail Courier works with bartenders across the country to deliver unique cocktail recipes to your front door. In the box, there are plenty of ingredients for four to 10 cocktails, including garnishes, as well as information about the recipes and the bartender(s) who created them. You have the choice to order multiple boxes at once, as well as decide on the frequency, because who doesn't want to have a new cocktail at their door every week instead of once a month?
This is the box for you if: Well, to be honest, this is the box for everyone. All of the drinks are simple enough to make for a beginner but have ingredients that can intrigue a more experienced mixologist. The flexibility of delivery makes the customer king, and with such generous portions, you can build a liquor collection. If you get a second box, you can switch up ingredients and easily make something new to brag to your friends about.